Robotronica is QUT’s robotics and technology festival featuring the latest advancements in the fields of technology and interactive design. After several years of its existence, the branding needed a modern update. I worked on the logo with a fresh remake using tech circuit shapes and adding in a hint of QUT in the cyan colour. I also developed a hero graphic using QUT’s Code-A-Bot programmable robots and several images to compose a hero image that is the basis for all print and digital advertising, other promotional collateral and event materials, which I also designed.